Luxury Houston home at golden hour
Houston · Expired Listing Specialists

Your home recently came off the market.Let's make sure the next time it sells.

Your home didn't sell for a reason. We'll identify exactly why, invest in fixing the right problems, and build a strategy that gives your next listing the best chance to sell quickly and for top dollar.

4.97 HAR Rating
500+ Homes Sold
No Upfront Make-Ready Costs
Free · Confidential · No obligation
Our Difference

We invest in your homebefore you spend a dollar.

When you list with us, we coordinate and pay for the cosmetic improvements that move a home from "on the market" to "under contract." You approve the work. We handle everything else.

Pressure Washing
Touch-up Painting
Minor Repairs
Landscaping
Deep Cleaning
Staging Guidance
Photography Prep

No invoices. No reimbursement. No surprise charges at closing.

We invest first because we only succeed when your home sells.

Staged Houston home
The honest truth

Your home wasn't the problem.The strategy was.

Nearly every expired listing in Greater Houston fails for the same reasons — and none of them are the home itself. It almost always comes down to one (or more) of four things.

Pricing

A price set on emotion instead of data quietly repels the exact buyers most likely to write an offer.

Presentation

Cluttered rooms, dated finishes, and amateur photos cost sellers thousands in perceived value.

Marketing

A yard sign and an MLS post is not a strategy. A great home deserves an editorial-grade campaign.

Exposure

If the right buyers never see your home, no number of open houses will fix it.

"Fix the strategy and the home sells itself."

The difference, side by side

Why your last listingdidn't sell.

Here's what most Houston sellers get from an average agent — and what changes the moment you list with Chad.

Typical Agent
CHAD
MLS Upload
Full MLS Syndication + Professional Media
Yard Sign
Coordinated Digital Marketing Campaign
Basic Photos
Drone + Twilight + Editorial Photography
Wait for Buyers
Targeted Buyer Outreach
Seller Pays for Prep
We Invest in Your Make-Ready
Generic Pricing
Data-Driven Pricing Strategy
Set It and Forget It
Bi-Weekly Reporting & Adjustments
Houston home marketed by Chad Gordon
4.97
Verified Rating · Client Satisfaction
The marketing your last agent didn't run

A launch built for real Houston homes.

Every listing between $300K and $800K gets the same disciplined, editorial-grade marketing package — the kind most agents reserve for their million-dollar clients.

Professional Photography
Drone Photography
Twilight Photography
Video Walkthrough
Instagram Reels
Facebook Advertising
Google Advertising
HAR · Zillow · Realtor.com
Targeted Buyer Outreach
Chron.com Featured Placement
Track Record

Numbers built one family at a time.

0+
Homes Sold
0.00
Average HAR Rating
0+
Verified Reviews
0+
Years Serving Houston
Kind words

From homeownerswho almost gave up.

Chris M.
"Sixth time using Chad — hands down, the best in the business."
Chris M.
Repeat Client · Apr 2025
Success gallery

Real Houston families.Real closings.

Hundreds of Houston homeowners have trusted Chad to get their home sold — including many whose listings had expired.

Chad Gordon
HAR Platinum Agent · 4.97★
Meet Chad

Why Houston homeownerstrust Chad.

Chad Gordon · Broker Associate · Platinum Agent · Universal Realty & Management

  • 17+ Years Helping Houston Families
  • 500+ Homes Sold Across Greater Houston
  • HAR Platinum Agent
  • 4.97 / 5 Verified Rating (134 Surveys)
  • Featured on HAR — Texas' #1 Real Estate Portal
  • Specialist in Helping Expired Listings Sell
The Process

Six steps. One signed contract.

01

Property Consultation

A candid conversation about what happened — and what needs to change.

02

Property & Pricing Review

On-site walkthrough with a data-driven pricing and make-ready assessment.

03

Preparation & Make-Ready

We coordinate and invest in the improvements. You approve. We handle the rest.

04

Professional Marketing Launch

Editorial photography, coordinated digital campaigns, curated buyer outreach.

05

Negotiation Strategy

Multiple-offer strategy and firm advocacy to protect your bottom line.

06

Successful Closing

White-glove coordination from contract to keys.

Common questions

You have questions. We have answers.

Our promise to you

A different kindof conversation.

Honest, no-pressure advice

One conversation. No sales tactics. Just a clear explanation of what went wrong and what to do next.

A real diagnosis

We'll show you exactly why your last listing didn't sell — pricing, presentation, marketing, or exposure.

The right fit — or nothing

If we're not the best agent for your home, we'll tell you. Your time is too valuable for anything less.

We invest first

We put our own money into preparing your home. You pay nothing until it sells.

The next chapter

Your home deservesanother chance.

Let's discover what held your home back — and build a strategy that gets it sold.

Free · Confidential · No obligation

Schedule your consultation

Tell us about your home.

A private, no-pressure conversation with Chad. We'll respond within one business day.

Preferred contact method

By submitting, you agree to be contacted by Sold by Chad. Your information is confidential and never shared.